On Location

On Location is the work side of being out in the field, visiting clients, gathering photos, seeing their operations up close, and understanding the story behind their business. It’s the behind‑the‑scenes look at the job: the people, the sites, and the moments you only get by showing up in person.

On Location: Storm Field Day 2026 — Mankato, MN

Storm Field Day 2026 gave our team a chance to get out in the field, connect with contractors, and see storm response equipment running up close. From hands‑on demos to real conversations with operators and clients, the trip offered a clear look at where the snow industry is heading and what companies will need going into the 2026–2027 season.

Thor Skoe

Aug 103 min read

On Location: Moritz Excavating

Drilling Down: A Day with Moritz Excavating (And Why I Need to Go Back) After our awesome day out with the Nordic Waste crew, I decided it was time for another field trip. This time, I flew solo right here in North Dakota to hang out with Tony Moritz and the team at Moritz Excavating. Tony’s crew specializes in the kind of work that usually happens completely out of sight—horizontal drilling and heavy-duty excavation for utility companies and new commercial properties. Basic

Thor Skoe

Jul 142 min read

On Location: Nordic Waste

Dumpsters, Dirt, and High-Vis: That Time We Toured a Landfill As a marketing agency, a lot of our magic happens behind a screen. We tweak colors, perfect layouts, and polish copy until it's just right. But nothing beats the spark of inspiration that happens when you pack up your gear, step out of the office, and walk straight into a client's world! Earlier this summer, part of the Phaser Crew (Chad, Josie, Joe, and myself) decided to go see where the magic actually happens. W

Thor Skoe

Jul 142 min read